Industry: Relationship
Sociotelligence
606,000 Organic Clicks & 19 Million Impressions in 12 Months
John Simon is the founder of Sociotelligence, a research-backed relationship advice platform that publishes content on communication, trust repair, attachment styles, and conflict resolution.
Before working with Blue Whale Media, John had a library of high-quality content but no organic visibility. His articles ranked on pages 3-8 of Google while competitors with generic content dominated page 1. He averaged 200 visitors per month and relied on paid ads with no sustainable growth path.
GOOGLE SEARCH CONSOLE PERFORMANCE
606,000 organic clicks and 19 million impressions in 12 months with 3.2% average CTR.
TRAFFIC SOURCE BREAKDOWN
92% of all website traffic driven by organic search, with 1.6 million total users over 4 years..
Home
The homepage of the site highlighting the most important content at the top.
SALES PAGE
High-converting relationship coaching sales letter with product mockup, guarantee badges, and emotional storytelling.
PAGE VIEWS & ENGAGEMENT METRICS
2.2 million page views with 6-minute average session duration and detailed page-level performance data.
THE RESULT AFTER WORKING WITH BLUE WHALE MEDIA
606,000 total organic clicks in 12 months
19 million impressions across relationship psychology keywords
2.2 million page views from organic search alone
1.65 million unique visitors discovered his content
92.4% of all traffic now comes from organic search (zero paid ads required)
Top 3 rankings for hundreds of high-intent relationship keywords
6 minutes 43 seconds average time on page — high engagement and readership
90.91% organic search traffic vs. <5% before Blue Whale Media
The Strategy
We rebuilt John’s content foundation to dominate Google’s algorithm and capture relationship seekers searching for help.
Content Audit & Keyword Repositioning
We analyzed 6 months of Google Search Console data and identified 327 untapped long-tail keywords with high search volume and low competition. We rewrote 60+ existing articles to target these specific phrases, restructured headers for semantic SEO, and built a topical authority cluster system with aggressive internal linking.
Publishing Velocity & Content Gaps
We identified 192 content gaps where competitors were ranking but John had no content. We built a publishing calendar with 3-4 new long-form articles per week, each optimized for 1 primary keyword and 5-10 semantic variations. Within 6 months, Sociotelligence published 78 new articles and reoptimized 60+ existing ones.
Technical SEO & Site Speed Optimization
We fixed critical technical issues: page load time dropped from 3.8 seconds to 1.2 seconds, all images were compressed (70% file size reduction), implemented lazy loading, migrated to faster hosting with CDN integration, built and submitted XML sitemaps, and fixed 40+ broken internal links. Google’s Core Web Vitals score went from “Needs Improvement” to “Good.”
Backlink Strategy & Authority Building
We built a targeted backlink strategy through guest posting on psychology blogs, digital PR campaigns that landed features in 6 major publications, resource page link building (added to 40+ lists), and broken link replacement on authority sites. Within 9 months, Sociotelligence went from 8 referring domains to 127.
The traffic explosion happened around month 4 as articles began hitting page 1. Today, Sociotelligence pulls 606,000 organic clicks per year with 92.4% of traffic coming from organic search.
TESTIMONIAL
Blue Whale Media rebuilt my entire content strategy from the ground up. Within few months, I was getting more traffic in a single day than I used to get in a month and best part is that I haven't spent a dollar on ads in 8 months. If you have great content but no visibility, this is the team you need.
Ready to Build Your System?
If you’re losing leads because your follow-up can’t keep up, let’s fix it. We’ll audit your current system and show you exactly where leads are dying.